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Promotional Mix
Promotional Mix
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Promotional Mix
Price:
$69.00
Item Number:
CEV70470
Microsoft® PowerPoint®
Topics Include:
•
Advertising
•
Public Relations
•
Sales Promotions
•
Personal Selling
•
and Many More!
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Description
It is very important for customers to understand the functionality and benefits a company's products and services can provide. The promotional mix helps businesses communicate these aspects to customers in an effective way. This presentation discusses how important the role of the promotional mix is in the overall efficiency, effectiveness and success of a company. Examples of different techniques are given, and how they can vary depending on company and product type.
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