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Field Trip: Game Day!
Field Trip: Game Day!

Field Trip: Game Day!

Price: $115.00
Item Number: CEV80152
DVD
Topics Include:
• Marketing Mix
• Sponsorships
• Brand Awareness
• Media Channels
• and Many More!
This program explores sports marketing by going behind the scenes of a college football game. Students are introduced to marketing through real-world examples and situations. Students will compare the different approaches of sports marketing and consider the future of the business.

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